Visual Merchandising
The visual merchandising module explored the current shift within retail environments. From innovative retail spaces, to creators who are shaping the future of retail design. It provided opportunities to work as team, as well collaborating with a high-end, market leader-Selfridges Birmingham.
This module defines and strengthens the understanding of visual communication, visual merchandising strategies and retaildesign.
This module defines and strengthens the understanding of visual communication, visual merchandising strategies and retail design.
The module gave me insight to the challenges and innovative developments within the retail sector, with particular focus on visual communication methods and visual merchandising strategies.
A visual merchandising strategy was created based on an innovative concept for Selfridges. The concept was created based on key drivers and changes in consumer behaviors.
